warnerst
Starting Member
Posts:1
 | | 20 Feb 2004 3:30 PM |
| | Warner Records Street Team looking to recruit new music enthusiasts. For your work online and/or street level work we reward generously with gig tickets, cd’s, merch…etc. A non-exhaustive list of bands on Warner labels:
Funeral for a Friend * The Darkness * Von Bondies * Red Hot Chili Peppers * REM * Ordinary Boys * Distillers * Flaming Lips * Rancid * Linkin Park * Damien Rice * Deftones * Longview * Muse * Hot Hot Heat
To apply email Street.Team@warnermusic.com with “application” in the subject line
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Binokular
CLUAS Forum Junkie
Posts:1600
| | 20 Feb 2004 3:36 PM |
| Viral marketing doesn't work, pass it on  | | | |
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Q2
Busy Member
Posts:181
| | 20 Feb 2004 3:38 PM |
| | Eh? Viral marketing?
What do you mean by that Binokular?
Q2
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Binokular
CLUAS Forum Junkie
Posts:1600
| | 20 Feb 2004 4:00 PM |
| It's one of those annoying corporate buzzwords. Viral marketing is basically promoting something by word of mouth. You're far more likely to pay attention to something that comes from a friend or someone you know than large scale advertising. The way it works is a company sends a freebie or something of interest to a select group of people in the hopes that they will promote it by telling their friends about it. The most common example is getting a funny picture or video in your email that subtly promotes a product, generally when people find something funny they forward it to their friend, who pass it on to their friends etc. A very cheap and effective method of advertising.
Street teams are a similar idea, rather than doing all the promotion yourself. you get a small group of people to promotion for you at ground level, they create a local "buzz" and people tell other people etc.
Hey, I could be good at this marketing racket.. er, I mean profession. Any chance of a nice job and lovely big fat wads of cash, nice Mr. Warner Music person? awww please..  | | | |
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